Chien-Chien, Chang

Born in Taiwan and based in London, Chien-Chien is a CRM professional with nearly five years of experience in marketing technology and customer engagement.

She holds a Master’s degree in Digital Marketing from King’s College London, where she built a strong foundation in digital strategy and analytics. Chien-Chien began her career in a FinTech company as a CRM graduate and now works as a Channel Implementation Manager at a tech company, where she focuses on executing and delivering multi-channel marketing campaigns for global businesses.

Her core strengths include CRM strategy, data analysis, campaign automation, and performance optimisation. Alongside her technical expertise, Chien-Chien has cultivated a deep interest in customer success — managing client relationships and ensuring seamless experiences across touchpoints. She is also exploring product management, driven by a passion for building solutions that bridge the gap between brand and customer.